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Category: Improving Patient Experience

When & Why You Need to Refresh Your Medical Website

You need to continually refresh your website to maintain credibility. Patients are not going to trust outdated information, old images, or stale content. In fact, they may even get the impression that your practice is not operating at peak performance or keeping up with the latest healthcare trends and procedures.

2023 Healthcare Marketing Trends

One thing we have learned from the post-pandemic era in healthcare is that we must prepare for what is to come – and adapt. There have been several changes over the last two years,

10 Online Medical Marketing Scams to Avoid

When you’re running a practice and caring for patients, building a purpose-driven marketing plan, creating high-quality content, and optimizing current campaigns is the last thing you have time for.

5 Pages Your Healthcare Website Absolutely Needs

Your healthcare website is one of the most important touch points in the patient experience. It is often the first place patients visit to get to know your organization and the services you provide.

HealthLinks: Mental Health

Keep your website, newsletter, and social media content fresh and engaging with these Healthwise HealthLinks. The copy promotes timely health themes by highlighting topics in the Healthwise Knowledgebase.

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