Patient retention is essential for running a successful healthcare practice but often takes a back seat to patient acquisition.
Patient acquisition is typically deemed to be the easiest of the two,
Marketing strategies come and go, but one that stands the test of time and continues expanding is the marketing mix. This framework has been a staple in the marketing industry for decades.
As the number of Americans aged 65 and older is expected to swell from 58 million in 2022 to a staggering 82 million by 2050 – a remarkable 47% increase – healthcare marketers find themselves at a critical juncture.
Medical SEO Fundamentals That Get Results
As a practice owner, you know SEO for healthcare is important for earning a top spot on search engines.
Tap Into Social Media’s Practice-Growing Power
Social media is a powerful tool for any medical practice, including those in the urology field. Where social media for urology gets tricky is with sensitive subject matter and potentially offensive posts.
Wellness Awareness & Your Practice
Over the past decade, there has been a tremendous spike in conversations around wellness. This trend has huge potential for good but involves plenty of misinformation.
5 Steps to Building a Healthcare Marketing Plan You Can Be Proud Of
Make This Your Most Growth-Focused Year Yet
As a practice owner, a well-structured healthcare marketing plan is one of your greatest assets.
Harnessing the Power of Social Media for Your Practice
Social media is powerful. As a practice owner, harnessing social media for healthcare not only helps grow your practice,
Maximize Your Healthcare Marketing Strategies With This Deep-Dive Self-Exam
Companies commonly use a twice-yearly SWOT analysis to help crystalize their current and future positions.
Healthcare services have ample opportunities to connect with patients and drive growth – but they also face challenges in keeping pace with the speed of change.
