Common Technical Issues That You Should Avoid on Your Healthcare Site
We are all guilty of it at times — judging a book by its cover. While vibrant colors, jazzy graphics, catchy videos may dazzle your website visitor,
We are all guilty of it at times — judging a book by its cover. While vibrant colors, jazzy graphics, catchy videos may dazzle your website visitor,
First impressions matter, both online and in real life. Today’s patients are flocking to Google to search for information on treatment options and vet local providers who perform those treatments.
The world around us moves quickly, and Google is no different. During a time where there’s a lot of focus on other items, it’s important to remain diligent on knowing what’s happening in the digital space and how it may impact your business.
Most of the time we focus on what we should be doing for online marketing and how those things might benefit your practice. At the same time,
There’s a lot going on right now, so we’re certain that your mind is in about 20 different places at once. Although it may be easy to let your current website sit unchanged because it’s “doing its job,”
If you’re thinking about redesigning your site, building a new one, or just making some updates, be sure you’re keeping user experience in mind. While we’ve always known that a good user experience can lead to patient acquisition,
Think of your website as your practice’s “face” online. When someone finds you on Google (if you have the right folks helping with marketing), your website is one of the primary factors in them choosing or not choosing your practice.
In marketing, you’ll often hear people discuss an acquisition funnel for their users. In the healthcare space, our ultimate goal is to create a funnel that leads directly to patient acquisition.
The age of technology is upon us, and has been for quite some time. While automation and AI can certainly be of a lot of benefit in the healthcare space,
Why Should My Medical Practice Care About Responsive Design?
The web is changing, and medical providers having “mobile-friendly” websites isn’t enough. First, to clarify, “mobile web design” and “responsive design” do not mean the same thing.