Your biggest competitor down the street is climbing up Google’s rankings and they seem to have a parking lot full of cars every time you drive by their practice. Your practice, on the other hand, is nowhere to be found on Google and you’ve asked your staff to park in various spots to make it seem like you’re busy.
Obviously that sounds like a nightmarish situation, so you take the leap and do some research on SEO and how it could benefit you. Since you’re now headed in the right direction, here are five things you should know as you get started to make sure that you have your expectations set properly and are well on your way to taking over that competitor!…

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