You wake up on a cold, dark morning and search for your practice’s name on the internet. As the page loads, you realize that you’re nowhere to be found and, in fact, your competitor has now taken over your ranking on the front page of the search results. You click on page 2, then page 3, but still cannot find yourself. Then you slowly realize the amount of potential patients you could be missing.
Sure, it’s close to Halloween, but that’s a horror story that even we can’t read! The sad part is that it could become a reality to some if you don’t stay on top of the latest digital news and trends. So, what should you know during this spooky month?…
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