Orthopedics is seeing a shift in healthcare. In the past, many orthopedic patients were seen as a result of a physician referral. Today, however, that decision-making power has now largely shifted to the patient.
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As a medical marketer, you most likely spend a lot of time and resources on helping your practice stand out.
Part of a successful practice is taking a look at your competition to see areas where you can improve.
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Marketing in healthcare can often feel overwhelming. Like any industry, we must evolve to meet the needs of our patients. No longer can you fall back on excuses like,
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You may have heard about the increased need to update your website to be accessible to all people, including those with disabilities. It may feel like an overwhelming task,
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Whether your website has been neglected or if it’s a top priority that you put time, budget, and effort towards, you may have overlooked one major factor –
Keep your website, newsletter, and social media content fresh and engaging with these Healthwise HealthLinks. The copy promotes timely health themes by highlighting topics in the Healthwise Knowledgebase.
