Asking a few content related questions at the start of your project will allow you to identify website content opportunities and challenges early on. By doing so, it will also you gauge the project team’s awareness of and appreciation for your overall content strategy and ensure success of your website.
Most likely content and other assets, such as images, documents, videos and more have been added to your site over time. Taking a baseline inventory of what content you currently have on your website is a good starting point. Once inventoried, you can use that analysis as a guide to qualify your content:…
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