Writing accessible content for your healthcare website not only helps your patients who may have a disability but all your users, whether human or bot. Writing blog articles, landing pages, banner messaging, or service line pages that are accessible helps your site reach a much larger audience. Here are a few tips on things you can do to ensure your content connects with all your visitors.
Whenever possible, use simple, clear (plain) language. When content requires a reading ability higher than an 8th grade level, you may lose your reader’s attention. Complex writing isn’t always needed and long, text-heavy paragraphs might deliver a poor user experience, limiting engagement…
Read more
