First impressions matter, both online and in real life. Today’s patients are flocking to Google to search for information on treatment options and vet local providers who perform those treatments. Therefore, it’s important that your medical website follow a comprehensive digital strategy that combines best practices for effective and accessible website navigation, engaging and informative health-related content, and useful website features that help your visitors find what they are looking for.
Let’s take a look at some of the key features that are the foundation of impressive digital experiences in healthcare…
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