Digital Marketing for Pediatric Practices
Grow your Pediatric Practice
There are many different aspects to pediatric marketing, all offering excellent benefits and results to your patients. Here are some of the tools and benefits that will be gleaned from good pediatrician marketing:
- Custom a mobile-friendly professional design that you own and that is specific to your ENT practice. Many of our sites are award-winning!
- A streamlined process that gets your site launched in as little as 30 days.
- Compliant with HIPAA and accessibility guidelines
- Dedicated ongoing support to easily get you through the project and beyond.
- Customized Pediatric content tailored to your practice and highlights your experience and special skills such as in-office Balloon Sinuplasty™ and more.
- Easy-to-use content management system that allows you to update your website content.
- Search engine optimization and social media management to attract new patients to your practice in your local market.
- Targeted Google and Facebook Ad campaigns
- Reviews Management – Patient reviews solicitation through your EHR as well as ongoing management
Results-Driven SEO for Pediatric Practices
Your patients receive care from you that is tailored to their unique needs. Your pediatric practice deserves the same – a marketing plan that is customized to drive results and grow your practice.
You most likely spent a lot of time and effort building your reputation and practice. Developing an effective digital presence also takes work and time. With Practis, we peel back the layers to learn more about you, your passion, and your success stories.
In short, we amplify the key features of your practice market before fine-tuning that information consistently across your digital presence. With 25 years of helping pediatricians market their practice, we absolutely know what is effective for pediatric practices and will hit the ground running.
Your success is our success. With 25 years of digital healthcare experience, entrust your practice or healthcare business to experts. We can help bring your pediatric marketing to a new level, contact us today.
Pediatric Marketing Services
Coordinated efforts to drive results to acquire new patients
Website Design
Crafting Pediatric websites requires a balance of informative content and visually appealing design to meet the specific needs of the target audience
Search Engine Optimization
Pediatric SEO programs specifically designed to improve your online visibility and local search engine results
Pay-Per-Click Advertising
We optimise multi-channel campaigns, managing and testing ads to boost performance and enhance your click-through rate (CTR)
How Can Pediatricians Reach More Parents?
Award Winning Pediatric Website Design
Prospective parents are increasingly turning to the web to seek medical care for their child. A professional-looking medical website design should provide those visitors with a clear understanding of the excellent care you provide as well as a great user experience, regardless of the device that are using to view your site. Help them decide to call you to schedule their child’s visit.
SEO for Pediatric Practices
Today it is common for parents to search online for a pediatrician if they are expecting a new child or are looking to switch pediatricians. Will they see you in search engine rankings or your competition? Search engine optimization, or medical SEO, will help to get your website ranked favorably. This can include targeting specific keywords related to pediatrics along with your locality. In addition, adding and optimizing content on child health topics you want to be found for, improving site page speed and user experience are all a part of local SEO. If your search results are not where they need to be, Practis can help.
Social Media Management for Pediatricians
Content Marketing & Website Features for Pediatric Practices
Pediatric content for your pediatric website and social media on a variety of topics covering immunizations, well-child visits, dosage charts and more.
- Child Health Library – a comprehensive patient education library of children’s health topics.
- Blog Articles, Infographics & Social Posts – written and sourced specifically for your practice and shared on your social channels.
- Patient Education Videos – Patient education videos on a number of pediatric topics including breastfeeding, fever in children, hand foot and mouth disease, car seat safety, mononucleosis, nausea/vomiting and more.
- Practis Forms -secure online medical history, appointment requests, patient registration, developmental questionnaires and school forms.
- Well Child Visit Web Forms – secure online forms to collect data from parents before they arrive in your office.
Providers can log-in to view and download completed questionnaires. - Online Bill Pay – make it easy for parents to remit payments right through your website.
Content Marketing for Pediatric Practices
Pediatric content for your website and social media on a variety of topics covering screening, skin cancer prevention, conditions and treatment options.
- Pediatric Health Library – a comprehensive online library of skin care topics.
- Blog Articles, Infographics & Social Posts – written and sourced specifically for your practice and shared on your social channels.
- Patient Education Animations –on a number of pediatric-related conditions and procedures including chemical peels, laser hair removal, dry skin, rosacea and more.
- Patient Education Videos –on a number of pediatric topics.
Social & Search PPC for Pediatric Practices
Today you need to be an everywhere brand – getting in front of and connecting with prospective parents wherever they may be. Whether it’s a PPC campaign on Google for a specific service line in a target market or a social ad campaign on Facebook to drive awareness and engagement, Practis goes above and beyond by identifying the right medium for your message and pulsing that across your digital presence.
Learn more about paid advertising for your pediatric practice