Digital marketing for Ear, Nose, & Throat Practices
Websites & Marketing for ENT Practices
With decades of experience partnering with ENT specialists across the U.S., Practis understands how to drive patient leads to your practice online. Having marketed for ear, nose, and throat doctors for 25 years, we know precisely who you want to reach, the conditions patients are searching for, and the treatments and procedures you want to highlight.
From day one, you’ll feel confident with a partner who provides deep expertise in website content, design, and marketing strategy tailored to ENT practices. Our proven track record includes developing websites for Otolaryngology-Head & Neck Surgery practices, as well as related specialties such as Allergy, Sinus, Sleep, Audiology, and Otology, helping each practice connect with the right patients and grow effectively.
- Custom a mobile-friendly professional design that you own and that is specific to your ENT practice. Many of our sites are award-winning!
- A streamlined process that gets your site launched in as little as 30 days.
- Compliant with HIPAA and accessibility guidelines
- Dedicated ongoing support to easily get you through the project and beyond.
- Customized ENT content tailored to your practice and highlights your experience and special skills such as in-office Balloon Sinuplasty™ and more.
- Easy-to-use content management system that allows you to update your website content.
- Search engine optimization and social media management to attract new patients to your practice in your local market.
- Targeted Google and Facebook Ad campaigns
- Reviews Management – Patient reviews solicitation through your EHR as well as ongoing management
Results-Driven Marketing & SEO for Your ENT Practice
Your patients receive care from you that is tailored to their unique needs. Your ENT practice deserves the same – a marketing plan that is customized to drive results and grow your practice.
ENT Marketing Services
Coordinated efforts to drive results to acquire new patients
Website Design
Crafting ENT websites requires a balance between informative content and visually appealing design to effectively engage both patients and their parents.
Search Engine Optimization
Attract new patients with ENT SEO. Improve your local search ranking and online visibility.
Pay-Per-Click Advertising
Get more clicks and conversions. We optimize your multi-channel campaigns for peak performance.
Marketing ENT Practices is What We Do
ENT Website Design
Prospective patients are increasingly turning to the web to seek medical care. A professional-looking website should provide those visitors with a clear understanding of the excellent care you provide as well as a great user experience, regardless of the device that are using to view your site. Help them decide to call you to schedule their visit. With Practis, clients can enjoy a modern, mobile-friendly website design and online marketing program that is customized to their specific ENT practice.
SEO for ENT Practices
Getting your site ranked favorably is critical to your practice growth. In the U.S., there are millions of Google searches for an ENT doctor each year. Therefore its mission-critical that your website is optimized properly for prospective patients who are searching online to find you. Search engine optimization, or SEO, will help to get your website ranked favorably. Targeting specific keywords related to your specialty and your locality, adding and optimizing content on topics you want to be found for, improving site page speed and user experience are all a part of SEO. If your search results are not where they need to be, Practis can help.
Learn how Practis can help improve SEO for your ENT practice
Social Media for ENT Practices
Similar to how your patients receive care from you tailored to their individual needs, your practice deserves a marketing plan that is tailored to meet your practice growth needs. Our team of medical writers will develop blog articles for you that are informative, engaging and sharable. Ongoing social posts from reputable sources, infographics as well as boosted posts all help to drive patient engagement. If your social presence is not where it needs to be, Practis can help.
Reviews Management for ENT Practices
Today ENT practices provide comprehensive ear, nose and throat care – from allergy testing to complex sinus surgery. When a patient feels comfortable with her ENT doctor, he or she will likely become a life-long patient who makes referrals to family, friends, and those with who they are connected via social media.
Many patients who are looking for an ENT doctor near them go online to seek referrals and online reviews. Those online reviews can exist in many places across the web – Google, HealthGrades, Facebook, ENT physician directory sites. Therefore it is important that you manage your online reputation.
Learn how Practis can manage and enhance your online reviews
Content Marketing for ENT Practices
ENT content for your website and social media on a variety of topics covering testing, wellness and prevention, conditions and treatment options.
- ENT Patient Education
- Blog Articles, Infographics & Social Posts – written and sourced specifically for your practice and shared on your social channels.
- Patient Education Animations –animated, audio-enabled tutorials on a number of ENT related conditions and procedures.
- Patient Education Videos –patient education videos on a number of ENT related conditions and procedures.
- Online Patient Intake Forms – HIPAA compliant forms for appointments, patient referral, new patient forms, Am I A Candidate for Sinus Surgery questionnaires and more!
Social & Search PPC for ENT Practices
Today you need to be an everywhere brand – getting in front of and connecting with prospective patients wherever they may be. Whether it’s a PPC campaign on Google for a specific service line in a target market or a social ad campaign on Facebook to drive awareness and engagement, Practis goes above and beyond by identifying the right medium for your message and pulsing that across your digital presence.